Traffic was a successful group that followed its own individual course through the rock music scene of the late '60s and early '70s. Beginning in the psychedelic year of 1967 and influenced by the Beatles, the band early on turned out eclectic pop singles in its native Great Britain, though by the end of its first year of existence it had developed a pop-rock hybrid tied to its unusual instrumentation:
At a time when electric guitars ruled rock, Traffic emphasized Steve Winwood's organ and the reed instruments played by Chris Wood, especially flute. After Dave Mason, who had provided the band with an alternate folk-pop sound, departed for good, Traffic leaned toward extended songs that gave its players room to improvise in a jazz-like manner, even as the rhythms maintained a rock structure. Full Bio HERE
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